Tweeting all potential employees (Greg's second blog)

Countless companies have been using social media to increase public’s awareness of their brand in order to generate more sales of products and services. However some companies, such as Zurich Insurance for example, have recently started to use Twitter as a tool for recruiting potential employees. By increasing the company’s social media presence and communicating with individuals who wish to follow the company, Zurich gives insurance professionals an opportunity to interact with the corporation and to learn more about it. Additionally, its recruiting department uses Twitter to find new talent by advertising available positions and for communicating with interested job candidates.

However Zurich is not alone in finding new talent through social media networking, because according to www.mediabistro.com 92 percent of companies use outlets such as Twitter, LinkedIn and Facebook for hiring purposes. 

Post 2: Vegan Cuts

Vegan Cuts is an online marketplace that delivers monthly snack and beauty boxes. They aim to help people discover great vegan products. Although I am not a vegan, I am trying to be more conscious about buying cruelty free and vegan products, such as cosmetics, cleaning supplies, etc. I think Vegan Cuts does a great job of informing people about how to become vegan. Even if people don't become vegan, they try to at least make consumers aware of their cause.

Vegan Cuts uses many social media outlets such as Facebook, Twitter, YouTube, Instagram, their website, and others. On Facebook they host giveaways on vegan goodies. They offer recipes, benefits of certain foods, etc. They always want to hear what consumers are liking and feedback about their boxes. On YouTube, they give consumers sneak peaks about what they can be expecting in their beauty and/or snack boxes.

I have good impressions about this company. They always seem upbeat, well informed, and fun. They want you to be conscious of what you buy and eat. They want you to be a conscious consumer even if you don't become a vegan. If you start purchasing items that are cruelty free, where animals weren't harmed in the process, then you are becoming a conscious consumer. Vegan Cuts does make me want to be a better consumer. Through their blog I have become aware of what I'm buying. I am taking small steps towards only buying cruelty free and vegan products. They are a helpful source if you ever have any doubts. There are many websites and blogs dedicated to cruelty free and vegan purchasing. But I find that I get great ideas and recipes through Vegan Cuts.I think they are doing a great campaign and I will continue to support them.

Second Blog - S. Pelletier

I saw a bebe ad at a bus station stop while I was walking to class from Ogilvie train station in Chicago last year. While I was walking, the ad caught my eye and made me slowed my pace. It was a picture of a young woman dressed in classy outfit. At the bottom of the ad was the web-site that one could visit. I went to the web-site and saw a short clip of the spring 2013 collection. I liked what I saw and the next time I go clothes shopping I plan to stop by a bebe store and check it out. I liked this campaign in that it combine both forms of marketing, social media and traditional. The traditional was used to perk my interest and the social media was used to allow me book mark the bebe site so I could visit at a later time. What would have happened in the past is that I would have observed the ad at the bus station and thought nice but probably would have forgotten as I got caught up in my daily routine for the evening. But with the social media aspect, it allowed me to be more interactive with the ad; I was able to store the web site on my phone as I continued my walk, which allows me to go visit the site when I had more time. This promoted me to remember bebe clothes to the point that I plan to go to the store in the near future.

Post 1

Weight Watchers has one of the best Marketing Plan out there in the marketing business. Weight watchers marketing include many commercials and billboards. It even includes overweight female celebrities spokespersons. The most recent and popular spokesperson is Jennifer Hudson.

Weight Watchers also launches a very popular marketing plan called "Loose for Good" which helps feed hungry children and families in need. The more customers loose wight the more weight watchers donates to families in need. This is similar to Tom's marketing plan.

I believe the two marketing plans are great. People look up to celebrities and believe what they say. Having an over weight celebrity loose weight and promote weight watchers will make people trust the program. The marketing plan "Loose for Good" is also very good because people do want to help the less fortunate but do not know how to help. Having people help others while helping themselves, will make people want to join the program because people do want to help but have no time or do not know how to help.

Personally I would not purchase the product because even though I do have weight issues I know I can do it on my own and I do not have to pay a company to help me. I also do not have the extra money to participate in this program. There are free apps like "My fitness Pal" that track your calorie intake for free. Even though these marketing plans are great and successful I would still not participate.

First blog

I am posting this because I would like to see a company offer this service.  I am not aware of a company that currently offers this but I think it would be a great thing to have.

Loving Memories Offer

 

As the world of photography continues to evolve with social media we at Loving Memories realized a gap.  Losing a love one is devastating, but losing access to pictures of those love ones is irreplaceable.  We at Loving Memories understand that most photographs are just posted on social media, and rarely ever printed out.  Therefore once that social media account is gone so are their pictures.  Loving Memories also understands that some individuals would like to create a memory book in private and not necessarily share it on a social media account. 

We at Loving Memories will be introducing at app which will be available for Smart Phones and tablets that would allow for individuals to access social media pictures of their love ones who are no longer with us.  With this app, individuals can download all the pictures from their love ones site and create a memory book.  Once the memory book is created, individuals can customize the book to suit their needs.  As well as print it out to share with others if so desire.

It our goal at Loving Memories, to ensure your family’s heritage continues to remain a living story.  Our app will be free to all and we welcome comments to improve our service.

Suzette

Let's huddle at the Huddle 2.0

As more and more corporations outsource their services, and working on business projects with team members across the globe becomes more of the norm than an exception, several software companies have started to offer web-based platforms to make communication and remote project management easier. One such Web 2.0 business development tool is Huddle. It is a software platform that allows for cloud-based file sharing, file storage, content management, as well as improved communication and collaboration by by providing virtual conference and storage rooms.

The main idea behind Huddle is to provide a virtual central workspace that allows employees to work more productively by freeing them from reliance on email, improving communication flow, and eliminating the need to download files by providing access to everything at one central online location. Also, since team members across the globe get a chance to collaborate on projects in real-time by utilizing a virtual conference rooms, Huddle increases a sense of community among employees who otherwise may never meet each other face to face. The platform’s simplicity and ease of use for communication purposes allows employees to stay in contact, share information, discuss ideas, and efficiently work on joint projects.

According to the company’s website, over 100,000 organizations worldwide have used Huddle since it was introduced in 2007. And it is popularity is only likely to grow as the realities of the new business world call for cooperation of employees who work from several locations at the same time.

Also let’s not forget that humans are social creatures, and the element of social interaction is necessary to maintain our psychological wellbeing, so Web 2.0 tools like Huddle not only make the online communications easier but they humanize them as well. 

MIND MAP ONLINE TOOL

Mind Map – is a wonderful online tool to help you get your ideas, focus or goals out of your mind and onto paper in a logical way.  Using a simple theory, to write down your main goal and then use branches to record your lesser important tasks, and continue to branch off of these stems to lessor tasks.  Mapping out the concept of your goals and thoughts on what you are thinking and how you would like to complete your task.

I have used this idea when mapping out my plans to complete undergraduate school.  Listing school as the main idea and branching off to the different classes I wanted to take, resources required, dates of completions, study material, books that I need to purchase, vacation and business trips that would affect my time. 

This tool allowed me to see what was expected for this goal and I was able to continue to add to the mapping to help me organize and streamline this goal.  This is a wonderful tool to use to help with problem solving and organizing your thoughts.